In Latam, real estate is considered as a bumpy and informal road with lots of hidden costs - “When buying a house, you have the feeling of doing something illegal”.
Planneon is an end-to-end platform that will support you from “wanting a home” to crossing the door to enter your own place, with lots of support and guidance. The brand’s vision: That every person in Latam has a chance to reach their home.
Understanding + Strategy + Naming + Visual Brand World + Verbal Tone of Voice + Tagline + Manifesto. UBX + User Brand Experience. + Brand video.